One-on-One Guidance for Your Creative Journey


At Serendipity Studio, we know what it’s like to balance passion, projects, and making a living as an artist. That’s why we offer personalized career consultations designed to help you grow your business, expand your audience, and build a sustainable creative life.

Serendipity Studio offers low-cost career consultations to artists, artist entrepreneurs, and creative small business owners.

Why We Do This

Serendipity Studio isn’t just a gallery—it’s a hub where artists, photographers, crafters, and dreamers come together. Over the years I’ve seen how a single conversation can change the course of someone’s career:

  • a grant that finally gets written,

  • a website that tells your story,

  • a new way to share your work that feels authentic and doable.

This program is about sharing what I’ve learned—and connecting you with others who’ve walked the same path—so you don’t have to go it alone.

Who It’s For

  • Local artists in Sioux Falls and the surrounding region

  • Photographers, painters, crafters, makers, musicians—anyone pursuing creative work

  • Artists at every stage: emerging, mid-career, or shifting directions

What We Can Work On Together

  • Building or refreshing your portfolio/website

  • Writing artist bios, statements, or grant applications

  • Marketing your art—without losing your voice

  • Exploring new revenue streams (commissions, teaching, books, markets)

  • Setting realistic goals and timelines

  • Balancing creative passion with practical business steps

Jason Pfitzer

Owner, Jason Pfitzer Photography and Serendipity Studio Gallery & Gifts

Cost - $65 per appointment

Start Here

Artist Career Coaching with Jason Pfitzer
At Serendipity Studio, I offer one-on-one coaching to help artists strengthen both the creative and practical sides of their careers. Whether you’re just starting or looking to grow, I’ll meet you where you are and give you clear, actionable tools to move forward.

Areas we can focus on together include:

  • Artist & organizational statements — writing with clarity and impact

  • Copy editing & publishing — polishing your words, projects, or books

  • Workflows & time management — creating sustainable, productive routines

  • Business metrics & income streams — pricing, revenue tracking, and new opportunities

  • Social media & content calendars — marketing with focus and consistency

  • Career planning & goal setting — mapping out your short- and long-term vision

  • Networking & collaborations — expanding your connections and reach

  • Gallery interactions & art shows — navigating submissions, exhibits, and sales

Each session is tailored to your needs, blending creative insight with practical guidance to help you take confident steps toward your next stage as an artist.

Book an appointment.

Start Here


Sign up for an Artist Career Consultation!

Consultations can cover career planning, project support, artist resources, or specific questions around marketing, promotions, grants, tech, writing, web support and more.

Appointments are typically available Monday - Wednesday from 10am - 5pm. Other days and times can be discussed if needed. We can meet in person, via Zoom, or via phone.